I developed an overall look and feel for social media and internal communications from the Department of Health during my time at the department.
With hundreds of assets going out across our channels, we needed a unified look and feel that could be applied to the various styles and types of innovative content being designed to reach as many as possible.
Strict brand limits in use of colours, meant I was unable to introduce new colours, and instead had to play with transparencies and tints. The branding was well received, and continues to be used.
